Athletic Earners
Project Name
Sports Webapp
Industry
Product Development
Timeline
6 Months
Company Size
New York, US

Overview

Athletic Earner is a sports streaming platform designed to empower athletes by allowing them to upload their gameplay, build an audience, and earn through referrals and content engagement. I led the end-to-end design and development process—from conceptual wireframes to a fully responsive web application and landing page. The platform blends content creation with monetization, offering athletes a unique way to showcase their talent and generate income directly from their sports content. My responsibilities included user flow planning, UI/UX design, brand identity, and front-end development for the marketing page.

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Problems

Traditional sports streaming platforms focus primarily on established leagues and organizations, leaving rising athletes with limited exposure and no clear path to monetization. Players often rely on scattered social media posts with no central platform to manage content, followers, or earnings. Athletic Earner aimed to solve this by creating a platform where any athlete could upload videos, build a following, and earn through referrals—while keeping the experience simple, engaging, and mobile-friendly.

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Solutions

The app launched with strong engagement from the initial beta group, primarily semi-pro and high school athletes. Users appreciated the ease of uploading, the clean UI, and the built-in earning mechanism, which motivated frequent sharing and referral growth. The platform gained momentum on social media and saw a steady rise in both content submissions and user signups within the first month. Athletic Earner now serves as a stepping stone for athletes looking to grow their visibility and income without depending on big leagues or sponsorships.

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